hey UKers - whats up with the YORKIE bar?

***HOBBIT*** · 09-20-2005, 10:28 PM

The Nestle chocolate bar, "Yorkie," found in the UK is very bizzare.

The "O" in Yorkie has a woman in the O with a line through her. (symbolizing no girls)

It says on the front "It's NOT for girls!"

On the back it says, "Do NOT feed the birds!" I'm guessing that birds is slang for girls.

What is up with this? Is it a big inside joke, is it discrimination, do girls like buying "forbidden chocolate" ? ???? ??

***Jonathan*** · 09-21-2005, 02:52 AM

Haha, that's funny!

Sexist or not, this must make good advertising. It targets men who want to be manly and women who want to be rebellious

The Gaffer · 09-21-2005, 03:23 AM

Yes, big joke, succeeds in looking ironic to people who might be offended at the same time as looking funny to lads/jocks. probably quite a good ad campaign.

sun-star · 09-21-2005, 12:18 PM

Reverse psychology works. Also, it's meant to remind you that Yorkie is a big, chunky chocolate bar, and therefore reassuring to the fragile male ego...

***Earniel*** · 09-21-2005, 02:47 PM

Pffft, as if there ever can be a chocolate that is not meant to be eaten by women. Rediculous.

Lotesse · 09-21-2005, 02:57 PM

I know, as IF! They think they need fancy psychological marketing ploys to attract us to a chocolate bar? Puh-LEEZE.
Speaking of chocolate, there's this amazing chocolate bar I love to buy from Trader Joe's. It's the silkiest, smoothest chocolate bar, i just love it. Last night I bought one with hazelnuts in it, oh, GOD it was yummy with my coffee this morning!!! Here's a tiny pic -

The Gaffer · 09-21-2005, 03:15 PM

Quote:

Originally Posted by sun-star

Reverse psychology works. Also, it's meant to remind you that Yorkie is a big, chunky chocolate bar, and therefore reassuring to the fragile male ego...

Yes. If you've had one too many beers and are found wanting you can always, er, actually maybe best not go there.

09-20-2005, 10:28 PM	#1
*HOBBIT* Saviour of Entmoot Admiral Join Date: Nov 1999 Location: NC/NJ (no longer Same place as bmilder.) Posts: 61,986	hey UKers - whats up with the YORKIE bar? The Nestle chocolate bar, "Yorkie," found in the UK is very bizzare. The "O" in Yorkie has a woman in the O with a line through her. (symbolizing no girls) It says on the front "It's NOT for girls!" On the back it says, "Do NOT feed the birds!" I'm guessing that birds is slang for girls. What is up with this? Is it a big inside joke, is it discrimination, do girls like buying "forbidden chocolate" ? ???? ?? __________________ President Emeritus (2000-2004) Private message (or email) me if you need any assistance. I am here to help! "I'm up to here with cool, ok? I'm so amazingly cool you could keep a side of meat in me for a month. I am so hip I have difficulty seeing over my pelvis" - Zaphod Beeblebrox Latest Blog Post: Just Quit Facebook? No One Cares!

09-21-2005, 02:52 AM	#2
*Jonathan* Entmoot Attorney-General, Equilibrating the Scales of Justice, Administrator ♎ Join Date: Jan 2003 Location: Stockholm, Sweden Posts: 3,891	Haha, that's funny! Sexist or not, this must make good advertising. It targets men who want to be manly and women who want to be rebellious __________________ An unwritten post is a delightful universe of infinite possibilities. Set down one word, however, and it immediately becomes earthbound. Set down one sentence and it’s halfway to being just like every other bloody entry that’s ever been written. ☻

09-21-2005, 02:47 PM	#5
*Earniel* The Chocoholic Sea Elf Administrator Join Date: Jan 2002 Location: N?n in Eilph (Belgium) Posts: 14,363	Pffft, as if there ever can be a chocolate that is not meant to be eaten by women. Rediculous. __________________ We are not things.

09-21-2005, 02:57 PM	#6
Lotesse of the House of Fëanor Join Date: Apr 2005 Location: Los Angeles Posts: 6,150	I know, as IF! They think they need fancy psychological marketing ploys to attract us to a chocolate bar? Puh-LEEZE. Speaking of chocolate, there's this amazing chocolate bar I love to buy from Trader Joe's. It's the silkiest, smoothest chocolate bar, i just love it. Last night I bought one with hazelnuts in it, oh, GOD it was yummy with my coffee this morning!!! Here's a tiny pic - __________________ Few people have the imagination for reality. ~Johann Wolfgang von Goethe

09-21-2005, 03:23 AM	#3
The Gaffer Elf Lord Join Date: Sep 2003 Location: In me taters Posts: 3,288	Yes, big joke, succeeds in looking ironic to people who might be offended at the same time as looking funny to lads/jocks. probably quite a good ad campaign.

09-21-2005, 12:18 PM	#4
sun-star Lady of Letters Join Date: Jan 2002 Location: Either Oxford or Kent, England Posts: 2,476	Reverse psychology works. Also, it's meant to remind you that Yorkie is a big, chunky chocolate bar, and therefore reassuring to the fragile male ego...